branding with purpose podcast with holly rigos media photographer educator designer consultant

Welcome to the exciting world of “Branding with Purpose,” the podcast designed to guide you through the intricate landscape of online branding.

I’m Holly Rigos, your kind-hearted companion on this journey. Whether you’re a solo entrepreneur, a Visionary Creator, or someone looking to enhance your brand, this podcast is your roadmap to mastering an authentic and impactful online presence.

Navigating Online Branding Made Simple

Do you know what branding really means? If you think you can narrow it down to just a simple logo, some colors, and maybe specific fonts, then this is the podcast and website for you.

When I talk about brands like McDonald’s, Band-Aid, or even car manufacturers like Ford or GMC, how did those brands make you feel? Do you feel like you can trust them? Would you buy from them? Is that brand dependable? Is their customer service superior? I bet you did not think of the color or the logos specifically when those brands came to the forefront of your mind.

Breaking down a brand can be as simple as the experience you want someone to have, but it will take a lot of work to dig through the nuances of what you want your particular brand to feel like.

Here are three things that we will cover on the podcast, and I hope you’ll stick around to learn even more.

  • Learn to navigate the complex world of online branding without the overwhelm.
  • Discover practical tips to create a lasting and memorable brand identity for the total beginner.
  • Looking for step-by-step guidance? Check out my YouTube tutorial on building a solid brand foundation.

Crafting an Authentic Presence for Entrepreneurs

You want your brand to be aligned with the passion, purpose, and authentic presence of your ideal client. It’s not as simple as a logo or colors; it needs to have a purpose, and you want to do it intentionally.

This podcast will dive deep into the authenticity of branding from a heart perspective, and not just a design perspective. Let’s find the purpose behind your brand.

  • Uncover the power of embracing purpose and integrity in your brand strategy.
  • Elevate your entrepreneurial journey with insights on connecting with your audience.
  • Ready to dive in? Watch our latest video on creating an authentic online persona on our YouTube channel.

Here are two more ways to build a brand beyond a logo:

  • Empowering Visionary Creators through Branding
    • Explore how purpose-driven branding can amplify your visionary creations.
    • Gain strategies to align your brand with your artistic and creative endeavors.
  • Elevating Your Brand with Purpose and Impact
    • Discover how purposeful branding can propel your brand to new heights.
    • Learn to infuse integrity into every aspect of your brand’s online presence.
    • Ready to take action? Follow our step-by-step YouTube guide on incorporating purpose into your brand’s messaging.


Whether you’re new to the world of online branding or seeking to refine your existing brand, “Branding with Purpose” is your beacon of guidance.

Join me, Holly Rigos, in exploring the art of crafting an authentic online presence that resonates with your audience and drives meaningful impact. Subscribe to our podcast and YouTube channel to embark on this transformative journey. Together, let’s unlock the potential of purposeful branding.

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